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Usability Testing for the Bosch China website

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Client
Alliance Partner

 

Project

Usability Testing for the Bosch China website.

Background

The test was conducted 2-5 of June, 2005 in Shanghai, China with 14 B2C and 6 B2B respondents.

Objectives

To have answers to the following key questions to support the re-launch of Bosch China website.

  • Design of the homepage - Which version was preferred and why?
  • Design of BoschLive - Comprehension of and navigation within BoschLive. How did the participants experience BoschLive?
  • Second page after choosing a link in the left navigation bar - does the user find his way easily.
  • What did the respondents associate with Bosch and its website

Deliverables

Usability Test Report

Project Duration

3 weeks


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