Experts
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Practical Experience for a Higher Project Success Rate

We continuously strive to recruit experts (in human factors, cognitive ergonomics, information science, cultural anthropology and human & computer interaction) who have considerable experience conducting human factors research, evaluation and design in their countries of residence. These experts are our Principal Consultants who hold at least eight years of relevant experience

Local Expertise to get very Specific Cultural Nuances

With local expertise, we give you valuable cultural insights which could make or break your new product launch or the user acceptance of your product in a new market. We have seen a number of our clients pleasantly surprised by how our local experts were able to determine very specific cultural nuances which had a profound impact on the usability of the interactive product.

Multi-disciplinary team for High Quality Solutions

Quality is directly related to having a diversification of team members in terms of academic qualifications and practice area experience. These multi-disciplinary project teams of Specialists are led by the Principal Consultants. These Principal Consultants follow the project management approach which is aimed at consistently delivering high-quality user centric solutions on time and on budget.